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Pojects







Playlist is a community-driven initiative where we created and write children's books to provide books for children in need. 



Role
Co - founder | Mar 2020 - Aug 2020
    ↘︎ Instagram / Naver Blog


Scope

  • Branding
  • Visual Identity
  • Package Design
  • Digital & Print Design
  • Social Media Branding

















  • Ask


    ‘ee-you; is a wine branding project that merges visual storytelling with product identity.

    The goal was to craft a brand that feels sophisticated yet playful, creating an emotional connection with consumers while standing out in a competitive market.
    Solution


    The brand balances bold, expressive illustrations with refined typography to evoke modern luxury.

    A rich color palette enhances vibrancy, while hand-drawn elements and curated packaging details create a tactile and immersive experience, positioning ee-you as both artistic and premium.
    Outcome


    The final identity blends elegance and creativity, attracting both casual consumers and wine enthusiasts.

    Distinct packaging and engaging storytelling make ee-you an eye-catching choice, seamlessly fusing art and commerce in wine branding.