^{The Brief}

Dora Maar is a luxury fashion platform specializing in high-end, pre-owned designer pieces. The challenge was to communicate the value of "pre-owned" luxury without compromising the brand's sophisticated aesthetic.

The goal was to shape a compelling visual narrative that appeals to modern, fashion-conscious consumers across both digital and print channels.

^{The Solution}
I contributed as a Visual Designer and Content Creator, focusing on translating the brand's high-end identity into engaging social content. My approach centered on "aspirational storytelling" showcasing pre-owned items not just as products, but as curated fashion statements.

By creating a cohesive visual language for both TikTok and print assets, I helped bridge the gap between traditional luxury and the fast-paced nature of social media, ensuring the brand voice remained elegant yet accessible.

^{The Deliverables}
Social Media Content Strategy, Short-form Video Production (TikTok), Digital Marketing Assets, Visual Storytelling.