wine lovers.
Visual Designer / Illustrator
Scope
‘ee-you; is a wine branding project that merges visual storytelling with product identity.
The goal was to craft a brand that feels sophisticated yet playful, creating an emotional connection with consumers while standing out in a competitive market.
The brand balances bold, expressive illustrations with refined typography to evoke modern luxury.
A rich color palette enhances vibrancy, while hand-drawn elements and curated packaging details create a tactile and immersive experience, positioning ee-you as both artistic and premium.
The final identity blends elegance and creativity, attracting both casual consumers and wine enthusiasts.
Distinct packaging and engaging storytelling make ee-you an eye-catching choice, seamlessly fusing art and commerce in wine branding.